Get Connected

Get Connected!
By Roger La Salle

The most valuable companies
In the world today, courtesy of the internet and the communications revolution some of the most valuable companies in the world are Google, Facebook, Twitter, LinkedIn and the like and in reality what these companies do it little more than connect people.

What’s in a brand?
There has been some dialogue recently in one of the chat forums about the big brand consultancies and prominent academic institutions. Is it their brand or their capability that sets them apart? This is a wonderful question indeed?

Some Examples
It was announced on the weekend that the former head of the largest industrial union in Australia has joined one of the big four consulting firms as a Director. Some writers are indeed querying just what special skills he brings to that business. Has he ever worked in consulting, or in fact ever run a business?

In recent years a former Premier of Queensland retired as the Chairman of another of Australia’s big four consultancies, but from his vast political background, what special insights did he bring to the consulting game – little one may argue.

In past years some of our major telecommunications equipment manufacturers have “head hunted’ people from the large telecom companies, again one may ask, what special insights do these people have in the manufacturing business – the answer is probable none at all.

In all of the above cases it’s the contacts and connections of these people that matters.

Just as the top internet connectors are the most valuable in the world, so too are the most well connected people.

What’s the message?
I now have many thousands of people on my database and over the years have developed first class personal relationships with people and businesses in more than 28 countries. These connection have proved invaluable!

Folks – build your network and get connected.

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Roger La Salle, is the creator of the “Matrix Thinking”™ technique and is widely sought after as an international speaker on Innovation, Opportunity and business development. He is the author of four books, Director and former CEO of the Innovation Centre of Victoria (INNOVIC) as well as a number of companies both in Australian and overseas. He has been responsible for a number of successful technology start-ups and in 2004 was a regular panelist on the ABC New Inventors TV program. In 2005 he was appointed to the “Chair of Innovation” at “The Queens University” in Belfast. Matrix Thinking is now used in more than 26 countries and licensed to Deloitte, one of the world’s largest consulting firms. www.matrixthinking.com

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