Posts Tagged ‘INNOVIC’

Distance – Curious- to say the least

Monday, February 6th, 2017

Curious to say the least!
By Roger La Salle www.innovationtraining.com.au
A surprise to me…
A recent article from a senior CEO for whom I have some respect caught my attention.

The nub of the article suggested that one of the main problems for Australians with inspired new innovations was the distance to the world’s largest market, the USA.
Is it really true that it’s further travelling from Australia to the USA than the other way round?

Does this strike anybody else as a curious statement?

Why would they bother when we won’t?
Whilst it may be true that the USA is far off, I find it interesting that US based companies will spend millions establishing a place in the tiny Australian market (about the population of the great area of just Los Angeles), but we are daunted by the concept of travelling EXACTLY the same distance to explore the USA market, some 13 times the size of Australia.

One commentator on the Australian car industry even went so far as to say that our problem is that we drive on the other side of the road, compared with the USA and most of the EU. Yet, not surprisingly the “other side of the road manufacturers” spend vast fortunes making cars to suit our tiny right hand drive markets and specific local Design Rules.

So what’s the Issue?
It’s not distance that’s the issue but understanding what true innovation is all about, commercialization and having a proper market entry strategy.

Indeed in a host of workshops we have conducted in recent months covering more than five countries and some 400 SME’s, the common theme was that less than 10% of SME’s have a team developed and agreed business strategy, much less an innovation plan.

Too often we see inspired entrepreneurs confidently travelling to the USA with their basket of innovation expecting to be welcomed with open arms and having the locals embrace them with great vigor. Nothing could be further from the truth, and with Donald Trump now in the White House this is even more the case.

The issue is in the thinking of management, not the distance. The pity is the solution is not all that difficult if one thinks it through carefully.

More about that next article.

**** ENDS ****

Roger La Salle, trains people in innovation, marketing and the new emerging art of Opportunity Capture. “Matrix Thinking”™ is now used in organizations in more than 29 countries. He is sought after as a speaker on Innovation, Opportunity and business development and is the author of four books and a Director and former CEO of the Innovation Centre of Victoria (INNOVIC) as well as a number of companies both in Australia and overseas. He has been responsible for a number of successful technology start-ups and in 2004 was a regular panelist on the ABC New Inventors TV program. In 2005 he was appointed to the “Chair of Innovation” at “The Queens University” in Belfast. www.innovationtraining.com.au

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Colombia – We could learn a lot from these people!

Thursday, December 15th, 2016

We could learn a lot from these people!
By Roger La Salle
www.innovationtraining.com.au
Colombia
The publicity we hear about distant places like Colombia always seems to send a negative, a message that is far from accurate.

I have worked in Colombia on many occasions. It’s a place where I could live and to be honest, I see far more people begging in the streets of Melbourne than I have ever seen in the streets of Colombia.

I recently returned from work with the Chamber of Commerce in Bogota and a major university in Cali. The Chamber in Bogota and much the same in Cali runs innovation programs that would be the envy of the world. These people are knowledgeable, well-resourced and committed. The universities, the buildings and the facilities are to be admired. I have seldom seen better anywhere in the world. For example computer labs with wall to wall 60cm Mac computers, room after room.

UK and Poland
I will be working in the UK, Belfast and then for a week in Poland in January.

Again, much like Colombia, they do things properly. Indeed in January in Poland we have “Matrix Thinking Week”. A week committed to innovation, technology, training and meetings. Even their promotional material is to be admired, clean, crisp and to the point. See www.matrixthinkingweek.com

Coming soon
I’ll report back in late January with the outcomes and news of an exciting new development in Matrix Thinking being done at a university in Cali and expected to be available in January 2017.

These are indeed busy but exciting times and with innovation at the forefront of Government policy in Australia, perhaps the timing is ideal.

**** ENDS ****

Roger La Salle, trains people in innovation, marketing and the new emerging art of Opportunity Capture. “Matrix Thinking”™ is now used in organizations in more than 29 countries. He is sought after as a speaker on Innovation, Opportunity and business development and is the author of four books and a Director and former CEO of the Innovation Centre of Victoria (INNOVIC) as well as a number of companies both in Australia and overseas. He has been responsible for a number of successful technology start-ups and in 2004 was a regular panelist on the ABC New Inventors TV program. In 2005 he was appointed to the “Chair of Innovation” at “The Queens University” in Belfast. www.innovationtraining.com.au

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Exploring the 3rd. Horizon

Monday, June 3rd, 2013

EXPLORING HORIZON THREE! Roger La Salle
In my penultimate business insight the McKinsey’s three horizons was presented demonstrating the unsurprising fact that research has shown that less than 3 percent of executive time is actually spent exploring the third horizon. Yet this is the one most relevant to the longer term survival and growth of an organisation
EXPLORING THE THIRD HORIZON
In many cases business and association conferences engage speakers known as a futurist to present some insights as to what the future may hold. Such people most often deliver interesting and engaging talks, mostly about where technology is taking us and the gizmos of the future, fascinating as they may be. However, the direct relevance of this to your business may be somewhat obscure so perhaps an alternative approach could be considered. This alternative is somewhat more rigorous than the abstraction of futurism and is based on the known mathematical methodology of extrapolation.

In short one of the best ways to explore horizon three and envisage where you business, or perhaps just as importantly your industry sector is heading, is to plot a trajectory curve of the past and extrapolate that to the future. This approach leads to outcomes far more precise than the abstraction of futurism and allows you to make plans to position yourself precisely at the future waypoint.

How can we do this?

The starting point is to first decide what represents your core offering.

McDonald’s is an excellent example. Their core offering is definitely not great tasting and wonderful food, but standardised safe food at an affordable price but most of all with a minimum of queuing time (i.e. convenience).

As competition emerged to challenge McDonald’s they rose to the occasion by expanding their range to match their competitors. Most of all they leveraged their core offering of convenience, by providing customers with drive through service. An extrapolation of this core offering of fast convenient food would have revealed the need to migrate the drive through service well in advance of its initial introduction. Now so firmly has McDonald’s embraced this convenience offering that it is in fact usually much faster to use the drive through service than to enter the shop and get served at the counter.

An extrapolation of the present convenience at McDonalds may now be to offer even faster service, if that’s possible. One wonders how long it may be before an iPhone app will be developed to allow “pre-ordering” and collection via a rapid drive through
“E-queue”, possibly with payment via a direct debit from an iPhone app even before you get to the store.

Convenience stores

Another example of this extrapolation approach may be to look at convenience store businesses. What is the core offering of a convenience store, certainly not low price, but convenience of course! Based on an extrapolation of that we would look to offer even greater convenience, and what would that be? Drive through convenience stores, again maybe with a pre-ordering App and even pre-payment?

Use this to foresee the future!

This type of extrapolation approach can be done in many industries. The only requirement is for your management team to be able to agree on your core offering(s) before applying extrapolation as a means to forecast the longer term position of your industry and to thus make plans to address this new horizon.

This is far more likely to provide accurate outcomes than the abstraction of futurism and can be done with your senior team at you next management getaway. You may be amazed at the outcome, an outcome that reveals horizon three and sets you apart from the competition.

Roger La Salle, is the creator of the “Matrix Thinking”™ technique and is widely sought after as an international speaker on Innovation, Opportunity and business development. He is the author of four books, Director and former CEO of the Innovation Centre of Victoria (INNOVIC) as well as a number of companies both in Australian and overseas. He has been responsible for a number of successful technology start-ups and in 2004 was a regular panellist on the ABC New Inventors TV program. In 2005 he was appointed to the “Chair of Innovation” at “The Queens University” in Belfast. Matrix Thinking is now used in more than 26 countries and licensed to one of the world’s largest consulting firms. www.matrixthinking.com

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